Analyse, Act and Automate. Buzzwords these may be - but the importance of the Power Platform is real. About a year ago, I was sitting in a meeting in Dublin discussing Microsoft 365 with a partner whose business was built upon Power Apps. As much as I was impressed with the app on the IPad they'd recently developed after their receptionist left, it was the dawning on how they viewed Microsoft 365 through the prism of applications. It's very easy to narrate a story on Microsoft 365 around Security, Teamwork or the modernization of devices (three narratives Microsoft typically use today). But I had never considered doing that based upon apps. Never even entered my head.